Paid search is a highly effective way to target and convert new customers. At Carica Media, our UK-based Google Ads Certified team have a proud track record of running successful Google and Bing display and shopping pay-per-click (PPC) campaigns that deliver maximum ROI for clients.
Our paid ads service for Google and Bing is focused on improving your cost-per-click (CPC) rate by targeting the right people. We can create bespoke landing pages for PPC adverts, matching potential customers with your most relevant products and services. This process is influenced by extensive keyword research – included in your package at no extra cost. By researching and targeting a specific audience, our approach ensures a major increase in quality traffic to your site.
How our PPC service works
You tell us about the strongest and most profitable parts of your business. We use this information to map the broader direction of your PPC campaigns.
Once we've identified the right niches, it's time to carry out in-depth keyword research to narrow down hundreds of keywords that searchers use every day to find businesses like yours.
Armed with the most effective keywords, we start building ads for your PPC campaigns. These ads will be changed over time based on how each individual ad performs.
Set Live & Optimise
After fine-tuning some settings, such as geo targeting and ad extensions, we set your campaigns live. Our team monitors your campaigns throughout each month to keep results ticking up.
Better results on any budget
Our paid search packages start from £95 per month, with no tied-in contracts. We continuously monitor your Google Ads performance by setting up tracking based on your most important metrics.
Our approach is all about delivering the best possible ROI, with room to optimise and improve ads in real time. All clients receive transparent reporting on their Google Ads campaigns so you can see where your budget is being spent. We’ll also include click fraud detection, remarketing, and display ads at no extra cost.
Google / Bing Shopping
If you run an online store, Google or Bing shopping is an quick way to increase revenue - if done well. We'll maintain your Google & Bing product feeds while offering reliably-improved results across both platforms.
Free PPC Audits
We'll audit your existing paid search campaigns and suggest clear, specific improvements. All free of charge!
To learn more about our Google Ads and Bing Ads services, or to request a free PPC audit from our Google Ads Certified professionals, please get in touch.